data driven UI & UX

Weekly indepth writeups on starting a 'SaaS' company

  • 50+ Blog posts

    A Blog on best practice coding, UI & UX designs, startup-lifestyle and startup-ecosystem.

    LEARN MORE
  • learn from our lab

    We cook a lot of code in house. It is to measure customer retention and viability with speed and efficiency. The results are shared with you.

  • UI & UX Research

    Testing UI & UX for conversion. We tell you how they perform.

    Work With Us

LATEST FROM THE BLOG

This what happens when you plan way too much

We spend far too much time planning what we intend to do as an organization and not enough time figuring out how we will get there. The challenge is expressed a number of ways but I think Peter Drucker nailed it when he said "The biggest challenge for most businesses is executing well - not devising helium-filled plans for reaching the next level."How true. But this has been said over and over fo

Why is best in class really not very helpful?

I am not a fan of benchmarking.The practice of picking "best in class" and trying to copy what they do (a "best practice") in hopes that whatever benefits they realize will fall to you is a risky business.Here are a few questions I have for those who choose to "follow the leader".Who decides who is best in class? So-called (and often self proclaimed) experts in a particular organizational function

The simple choice that amazing startup leaders make

Peter Drucker said of leadership: "Most leaders don't need to learn what to do. They need to learn what to stop."The same can be said of effective strategy creation It's not just about what you take on as a new direction, its more about what you do to terminate your old ways that are no longer relevant.And that includes deciding the customers you intend to serve - "the WHO" - and those you choos

12 reasons why following the lean startup method is not enough

Are you struggling to get your startup working? Are you thinking of starting your own company and not sure if you have what it takes? Or, are you looking for the next best tactic in business, that will get your startup to move to the next level? There are many resources on how to start a business. Tactics, ideas and everything necessary to give you the perfect game plan to start the next billion-

The simple secret to a successful career

For those of you who remember your philosophy courses, here's a syllogism which is undeniably true.Individuals who step outside the rules of compliance get noticed,People who get noticed typically have more opportunities than those who are invisible to those around and above them,Ergo if you are non- compliant with the rule system of the day, you will get more chances to succeed.An organization is

6 exciting ways a leader can engage every employee

ROY OSINGMuch has been written on how organizations can engage their employees more successfully and create a competitive advantage. The advice offered tends to be of a program nature: company-wide initiatives promulgated from above that all functions "down below" are expected to participate in. My 33+ years of leadership experience suggests a different way of looking at how to "hook" ever

LEARN FROM A STARTUPS JOURNEY

Visit our blog for a deeper dive into all things startup

READ MORE

STAY UP TO DATE WITH US